Case Study

The Challenge:

Promote a new concept salon with a well defined brand, seeking exposure in the online world of beauty and fashion.

Our Solution:

We turned to the blogging world, but instead of reaching out to bloggers, we built our own blog made up of fashion and beauty tutorials. This attracted the target audience to visit the blog, which contained information about the salon.  

The Results:

The blog grew to more than 10,000 followers, dramatically increasing the salon’s online exposure.